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Nestled on the northern tip of Krk, Croatia’s largest island, Omišalj is a picturesque coastal town known for its crystal-clear waters and scenic shorelines. This Adriatic gem has long been a favorite among water sports enthusiasts. However, the local rental market has faced a growing challenge: an oversaturation of low-quality SUPs that fail to excite modern paddlers. That was the case until SipaBoards entered the scene.
From idea to success in just 30 days
As the innovative, energy-filled owner of Sea Rabbit, a watersports center and diving school, Luka Golubović instantly recognized the game-changing potential of SipaBoards’ electric SUPs. The first time Luka saw them, he knew this was exactly what his business needed, he recalls. With traditional SUP rentals losing appeal, he sought to offer something new—something that would elevate the customer experience and make paddling truly unforgettable.
Determined to set his rental service apart, Luka invested in eight SipaBoards and launched a structured 3-hour guided paddling session. Instead of simply renting out boards, he curated a short but immersive tour that showcased the best of Omišalj’s coastline. The response was overwhelming. Within just 30 days, his initial investment had already paid off.
“We’ve seen so many customers return with huge smiles,” Luka explains. “The built-in motor takes away the fatigue factor, allowing everyone to enjoy the ride longer, explore further, and truly experience the magic of the sea.”
Tours & experiences: the future of rentals
Luka’s success story is not unique. Across the world, rental businesses are shifting towards structured experiences rather than simple board hires. The trend is evident in places like Lake Garda, where paddlers venture to stunning waterfalls or paddle along the shore to more distant locations. Similar feedback is emerging from newly developing resorts, such as Dubai and The Red Sea, a pioneering regenerative tourism destination on the west coast of Saudi Arabia, where curated tours with SipaBoards electric SUPs are about to become the preferred choice for visitors.
“People no longer want just a board and a paddle. They seek an enhanced experience—electric propulsion, expert guidance, curated routes, and breathtaking views worth sharing. That’s what truly makes them happy.”
THE SIPA RENTALS APPROACH: A WINNING FORMULA
SipaBoards is revolutionizing the rental industry by offering a turnkey solution for operators looking to maximize their revenue. With the Sipa Rentals approach, businesses can either purchase or lease a fleet of e-SUPs, gaining access to:
- Best ELECTRIC SUP models tailored for rentals.
- Purchase or lease your fleet.
- A dedicated charging station for effortless fleet management.
- A GPS tracking app that ensures safety and convenience for all paddlers.
